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Industry Trends5 min

Attracting More Millennial Homebuyers

About half of America’s would-be homebuyers are Millennials, but many have postponed their first home purchase because of sizeable student loan balances and lifestyle choices. However, there are clear signals that more Millennials are now ready and willing to take on a home mortgage. That’s especially true in metro areas that rank high on WalletHub’s “Fun Index,” U.S. News & World Report’sQuality of Life” index, and Meyers Research’s “Housing Availability” metric. According to the real estate market analysis, there were seven metro areas where building permits grew by 15 percent or more last year, including Orlando, Houston and Minneapolis.

Builders in those communities and elsewhere have done their homework on what Millennials desire in a neighborhood - things like dog parks and easy access to transit. Homebuilders have also noted that these young buyers have strong preferences in home cladding: brick, stone and wood (or mixed use of those materials).

When asked to rate exterior materials that are “essential or desirable,” NAHB researchers found that 66 percent of Millennials chose brick or stone – and 49 percent chose wood or engineered wood siding products. Fiber cement siding finished in last place.

Complement exterior mixed materials with LP® SmartSide® Trim & Siding

NAHB also found that Millennials’ “Top 10” list of desired home features included hardwood flooring on the main level, which calls for exceptionally strong and straight sub-flooring.

LP Legacy® Premium Sub-Flooring offers one of the industry's strongest sub-floors and keeps hardwood floors free of moisture.

There are 75 million Millennials who are now entering the prime of their careers. Just like their Boomer parents, they'll buy homes from builders who are attentive to their needs and choose materials accordingly.

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Business Advice4 min

Predictions for 2020 from LP Execs

The homebuilding industry is always changing, thanks to housing trends, shifts in buyer preferences, new technologies and even finance options. We recently sat down with Brad Southern, CEO of LP Building Solutions, and Mike Sims, LP's SVP of Marketing and Business Development, to discuss the latest industry developments.

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Industry Trends3 min
Why Key Strategies for Reducing Labor Time May Be Backfiring

Many construction companies and remodelers have been sorely challenged by the shortage of skilled laborers. As more companies struggle to find good workers and juggle projects, many are thirsty for strategies that promise to trim time.

Business Advice4 min
Why Remodelers Should Switch to LP® SmartSide® Trim & Siding

Are you considering switching to LP® SmartSide® Trim & Siding? Many remodelers and installers are anxious about switching to a new product-even when they know, in their gut, that it's the right move. If you're worried about change, here are four questions to ask yourself: What are the advantages of the product? How quickly can I get my team trained? How will the change benefit my company and reputation? What is the availability of the products?

Outdoor Living3 min
Shed Builder Spotlight: Lapp Structures

Since its start in 1987, Lapp Structures has transitioned from producing standard sheds to making aspirational builds a core element of its business. Coining the term DreamSpaces™, Lapp Structures helps customers create unique shed builds where they can explore their hobbies without sacrificing the comfort of home. Due to its unmatched consistency, proprietary technology and extreme durability, Lapp Structures names LP® Outdoor Building Solutions® a key component to its success.