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Industry Trends5 min

How “Attainable” Are New Homes?

When people talk about home “affordability” it boils down to one number: the asking price. But home “attainability” is a more complex equation. Attainability refers to a prospective buyer’s ability to find an entry-level home (no easy task these days), obtain a loan and pay for 30 years of ancillary costs like utilities, maintenance and insurance.

Here’s a shocking statistic that shows why home attainability is out of reach for millions: according to government figures, the median net salary of U.S. workers is 31 561 $. That means that after taxes, 50 % of American workers take home less than that amount.

Some cities are now homebuyer magnets because they offer a real shot at attainability. In El Paso, for example, a worker can qualify for a new home loan with an annual gross salary of just 32 185 $. In Oklahoma City, a gross salary of 33 507 $ is all that’s required. There are many other cities across America that have ample attainable housing, including Roanoke, Va., Battle Creek, Mich., and Binghamton, N.Y. 

Builders in these communities are providing plenty of starter homes, not just high-end models. In El Paso, half of all new homes cost less than 158 000 $. That makes the long-term costs of insuring and maintaining a home much easier to bear.

The bottom line: we can’t all live in Beverly Hills. Fortunately, there are still builders who understand that society benefits greatly when housing is attainable.

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Business Advice4 min

Prepare for the 2021 Storm Season With More Weather Resistant Siding

Do you frequently build in regions with heavy rain or strong winds? 2021 is projected to be a severe storm season, which means your builds will need some extra reinforcement. Finding the most durable siding or building solution for your projects can be confusing. Thankfully there are practical ways and durable products to help prevent damage and help protect against harsh weather so you can be prepared before the storm season arrives.

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Inspiration5 min
Small Home Design Ideas: Best Exterior Colors for Your Custom Smaller Home

You're likely building more smaller houses than you were about five years ago. Homeowners across the country want affordability, energy efficiency, or simply less home to clean and maintain so they have the weekend to explore-or they're empty nesters. Whatever the reason, they still want their small home exterior to have maximum curb appeal and have all the charm and pizzazz of a larger home.

Business Advice4 min
A Guide to Green Building Codes and Standards

Green building has moved from a trending industry practice to an industry standard. With the growth in demand for sustainable practices, there are a host of initiatives surrounding green building codes and standards. Keeping track of these standards can be difficult. We've created a resource for building professionals to refer to as you navigate the world of green building.

Inspiration3 min
Gable End Siding: Ideas, Options & Installation Tips

New trends in house siding often go beyond different styles and siding color ideas. Many of your clients will be interested in how to create curb appeal, and that's where gable siding comes in. With endless design variations, gable end siding can help your clients elevate their home's exterior and boost curb appeal.